Sam’s Club Takes Its Members to The North Pole with Live Santa Sessions


Nov. 19, 2020

Santa Claus might not be able to make it to town before Christmas, but that hasn’t stopped him from bringing the North Pole to Sam’s Club members. And you won’t even have to wear a mask!

“We knew going into the holiday season that opportunities to connect with Santa were going to be limited,” said Megan Crozier, Chief Merchant, Sam’s Club. “So, we decided to offer our members something special, and what better way than helping your children get one-on-one time with Santa?”

Everything is virtual these days, so that’s why Sam’s Club contacted the jolly old fella, and luckily, he agreed to gift Sam’s Club members a free visit at But he’s a busy guy, so spots are first-come, first-served.

Santa did have one condition: He wanted to invite some of his helpers. So this year, you’ll be able to personalize your session with the big guy by choosing from a diverse group of Santas, and before the visit, parents can give him some fun facts about their kids so he can make their virtual visit a little more magical.

Sam’s Club is also providing a free photo and video of each live call to share with friends and family. And the website offers some surprises that the whole family can enjoy together. Did somebody say coloring sheets, recipes, tasty treats and reindeer snacks?

If you couldn’t book a session, you can still connect with Santa by helping your children write him a letter via the website and his helpers will make sure they receive a reply.

“The pandemic has changed so much of how we live our lives today,” Crozier said. “This live, virtual visit to the North Pole is a small, but innovative and fun way to bring the ultimate Christmas experience to your home that your family will definitely remember.”