So fresh and so lean. A proactive merchant and an impressive entrepreneur have teamed up to bring the number one organically sourced ready-to-eat meal delivery service to Sam’s Club.
Fresh n’ Lean is one of the only prepared meal delivery services that is ready to eat in 2-3 minutes, non-bioengineered, and always fresh, not frozen. This is a first of its kind line for Sam’s Club, and it was made possible by a Merchant’s desire to find a solution for our Members.
Christa Breeden, a Sam’s Club Merchant for Prepared Foods, surveyed more than 5,100 Members to find out more about the type of items our Members wanted. The results showed they wanted healthy meals delivered to their doorsteps. That led to Breeden cold calling more than 40 companies to find out if any could fulfill those needs. She recalls learning about Fresh n’ Lean and what stood out to her about the company.
Fresh n’ Lean shined in quality, customer service and consumer satisfaction. Their mission to fill a need for consumers aligns with Sam’s Club’s strategy to meet our Member’s needs. In addition, the meals feature organic ingredients and taste great.
Laureen Asseo is the founder and CEO of Fresh n’ Lean. She started the company out of her one-bedroom apartment when she was 18 years old to help her dad combat his health issues by eating better. The company has evolved from that moment in her apartment to a large facility in Anaheim, California, where they continue to find meal solutions for those of us looking for convenient yet healthy meal options.
"Finding a vendor like Fresh n’ Lean is why diversity is important," Breeden said. "Laureen’s journey has created a new solution for our Members and promoted creativity in a stagnate meal space. She exemplifies thinking outside the box, not accepting mediocrity and delivering the best for consumers."
Sam’s Club has launched three Fresh n’ Lean meal plans for members only:
- Assorted: Salsa Verde Chicken, Cilantro Lime Steak, Plant-Based Crab Cake, Cajun Salmon, and BBQ Pulled Chicken
- Vegetarian: BBQ Jackfruit, Crab Cake, SW Chili, Tofu with Cilantro Rice and Asparagus, and Egg and Beyond Meat Sausage
- High Protein: BBQ Pulled Chicken, Braised Beef, Salsa Verde Chicken, Cilantro Lime Steak, and Egg Sausage
Asseo said she looks forward to seeing how Members react to these offerings, as they are some of her personal favorites.
"A relationship with Sam's Club means a great deal to me," she said. "It gives Fresh n’ Lean the ability to reach millions of Americans and further support our mission to redefine fast-food and really provide quality fuel for the body. I hope Members can gain back some time in their day for themselves or time with loved ones with the convenience of Fresh n’ Lean."
The meal plans, which each feature five meals, are available for $58.98 for Members and $53.98 for Plus Members.
You can order your Fresh n’ Lean meal plan now on samsclub.com.
